Join Hands With PR to Supercharge Your Content Marketing

Join Hands With PR to Supercharge Your Content Marketing

In most companies, marketing handles content marketing, and communications handles PR, and never the twain shall meet. This is mainly because the two areas have different goals: PR’s, to influence, and content marketing’s, to drive contacts through the sales funnel.

And yet… You’re both putting out blogs. Promoting the company’s products. Trying to develop relationships with consumers and other interested publics. The truth is, the line between what these two departments do is getting blurrier every day.

And the competition for eyeballs is fierce. According to The …

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Marketing & Margarita’s Part 2

Marketing & Margarita’s Part 2

Marketing Resources & Opportunities from Marketing & Margarita’s

In addition to the literal “social” marketing aspect of the “Marketing and Margarita’s” event, like meeting people, networking and learning about some great marketing organizations, additional marketing companies and resources were on hand. Special give-aways and information on other marketing events!

Educational workshops and fun events are a great opportunity to mix business and pleasure in a unique setting. One such event will be the upcoming Inbound Inbound Marketing Bar Camp, created by Spinweb. This will be a unique …

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Marketing and Margaritas

Marketing and Margaritas

Wow, what a great evening of networking, fun, food and meeting great marketing professionals at the Skyline Club in the One America building for Marketing and Margarita’s!   A festive mid-summer evening!  This creative event was hosted by the Skyline Club Young Professional’s Club and featured several outstanding marketing groups in Indianapolis.   The summer taste of margaritas and tacos on the top floor of One America with a fantastic view of our fair city.

PRSA  was present representing the importance of public relations in marketing-communications as well as social …

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